How to Answer “Why Did You Choose Your Major?” in a Job Interview (Plus Example Answers)

If you’re a recent college graduate heading into a job interview, you might have prepared to answer questions about how what you did in college will translate to the world of work along with other common interview questions such as “

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UX Design Gamification: 6 UX Principles That Boost User Engagement

User engagement is the ultimate goal of user experience design and is crucial for business success. App developers want users to click, type, swipe, play, buy, and so on. When it comes to a digitally native company, the business’s survival …

By Springboard
Bridging the world's skills gap through affordable, high-quality, online education.
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Marketing Associations to Join

Joining a trade association allows you to tap into the collective knowledge of a group of professionals in your industry. It’s especially useful for students who are entering the workforce after graduation. The associations allow its members to attend workshops …
By Pam Mathison
Pam Mathison Career Coach
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Sales Associations & Networking Groups for MedTech Professionals

MedTech salespeople are understandably so focused on their day-to-day sales activities and quotas that they often miss opportunities to improve their knowledge, skills, and networking opportunities. The most proactive MedTech sales professionals tend not to wait until they are seeking …
By Pam Mathison
Pam Mathison Career Coach
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Student Spotlight: Millena Ribeiro, Marketing ’22

Q: OUTSIDE OF CLASSES, WHAT CLUBS/ACTIVITIES ARE YOU INVOLVED IN HERE AT ISENBERG/UMASS?
A: I am a member of Women in Business and was previously a student ambassador, where I got to lead prospective students on tours of Isenberg and …

By Melissa Salva
Melissa Salva Executive Director, Undergraduate Employer Relations & Operations
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Responsive vs. Adaptive Design: What’s the Difference?

There was a time when UX designers only had to consider the screen size of desktop computers when designing web layouts. But with the proliferation of smartphones, tablets, laptops, and wearables, and diversity of ways in which people are accessing …

By Springboard
Bridging the world's skills gap through affordable, high-quality, online education.
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